Niche Design

Internationally recognised, Queenstown based, Niche Design has been creating design iconic branding for the wine industry for over 18 years. Niche has also worked closely with the full spectrum of tourism businesses, becoming the brand developer and designer of choice for entrepreneurs who want results.

Niche specialises in real world solutions for the challenges businesses face. Niche products are smart and innovative, they make life easier and most importantly, they work.

About the Wine Map

Niche used its knowledge of the wine industry and its strategic understanding of the tourism market to develop NZWinemap.com, an innovative and easy to use product which promotes wine-focused gourmet tourism in NZ.

Using a totally new approach to connect the road map with information, Wine Map connects the discerning, independent traveller with the New Zealand landscape. It brings together, as an essential travellers road guide, the winery tasting rooms, the best in accommodation and restaurants and those hard to track down local artists, a showcase of the best on offer in New Zealand for the independent visitor. Winemap is the latest in a series of great products from Niche.

[Niche Design - smart thinking, feet in the real world and an attitude of ‘cut to the chase and make it work!’]

Bee-Line Bookings - Ticketing & Event Bookings

An internet based ticketing and payment system for events which eliminates ticket printing costs, handles block bookings easily, improves cash flow and creates an online database of your customers.

Bee-Line sells tickets over the web, sending customers pdf tickets with unique bar codes which they print and present at the event. Event managers receive cash directly from online payments.

Logo Gogo - Manage Your Brand

An online safe deposit for all your branding materials. Logo Gogo is the place where all those who need to can always lay their hands on your branding material. It makes finding and giving someone your logo, in the right format, at any time, simple and foolproof.

Logo Gogo is a cost-effective way of storing and distributing all your branding material, from logos, promotional images and material to even press releases.

SellFactor - Your Shop Online

A proven on-line shopping system, already in use in the wine industry in Central Otago which can cater for hundreds of product lines.

Sell-factor is a cost-effective and flexible solution that uses industry standard code which means even our competition can maintain your online shop. [We don’t believe in getting you in a headlock when we do business with you]